The influence of farmers' business behavior in achieving success with integrated paddy and beef cattle agricultural systems in Indonesia

An integrated agricultural system between paddy and beef cattle can provide more benefits for farmers while maintaining environmental sustainability. This research aims to determine the influence of farmers’ business behavior on achieving success with an farming rice in Indonesia. was conducted through purposive sampling 183 respondents who were breeders Karanganyar Regency. A sample selected that had implemented at least one year. The variables used this study included individual factors, behavior, performance. data analyzed Structural Equation Modeling (SEM) using AMOS (Analysis Moment Structure) software. results showed could performance cattle. increase a farmer’s